Compare your options.
As the world’s largest direct clear aligner company, SmileDirectClub offers advantages others can’t.
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Invisalign | Traditional Braces | |
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| Doctor-directed care |  |
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Lifetime Smile GuaranteeTM1
 Lifetime Smile GuaranteeTM1Your new smile is protected for life. If your teeth ever need a touch-up – during, or at any point after treatment – we’ll make it right, at no cost to you. |
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| Over 1 million satisfied customers | |
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24/7 access to a dedicated dental team
24/7 access to a dedicated dental teamYou get unlimited access via chat, live video, phone, or email at no additional cost. |
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| Made in the USA | |
Varies | |
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Regular virtual check-ins by your prescribing doctor
Regular virtual check-ins by your prescribing doctorVirtual check-ins let us make sure teeth are moving according to the treatment plan. |
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| Cost2 | $1950 | Average $5200 | Average $5600 |
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Price markup (from orthodontist to consumer)
Price markup (from orthodontist to consumer)The average amount an orthodontist marks up the price of aligners and services to the consumer. |
No markup | 3x3 | Varies |
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Financing with 100% approval
Financing with 100% approval:Financing is guaranteed for less than $3/day, with no credit checks or paperwork to fill out. |
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Insurance coverage
Insurance coverageSmileDirectClub is in network with UnitedHealthCare, Aetna, Anthem Blue Cross, Anthem Blue Cross and Blue Shield, and Empire BlueCross BlueShield. We can also check for eligibility at Cigna, Delta Dental, Humana, Met Life, and many more. |
50% | 29% | 27% |
| Estimated out-of-pocket costs (with in-network insurance)4 | $975 or less | $3700 | $4100 |
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Money-back promise
Money-back promiseWithin the first 30 days of treatment, if you’re not happy for any reason, you can return your aligners for a full refund. |
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| Removable for sports, eating, drinking, and flossing | |
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Glued attachments and buttons
Glued attachments and buttonsIn many cases, buttons and attachments are bonded to teeth for all or part of the treatment. |
No | |
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Teeth shaving
Teeth shavingAlso called IPR (interproximal reduction). SmileDirectClub never shaves down healthy teeth to reduce crowding. |
No | |
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Comfort SenseTM
Comfort Sense™Our aligners are made using Comfort Sense technology, which utilizes soft, medium, and firm plastics to safely and gradually shift your teeth. |
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Smart SculptTM
Smart Sculpt™State-of-the-art Smart Sculpt technology helps us model the most precise treatment plan. |
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| Treatment plan length | 4-6 months6 | Varies greatly | Varies greatly |
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Discreet
DiscreetSmileDirectClub aligners are clear with a matte finish and look practically invisible. |
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Ways to get started
Ways to get startedOnly SmileDirectClub offers 3 convenient ways to get started on a straighter smile. |
At home, SmileShop, dentist's office | Dentist or orthodontist | Orthodontist |
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Mandatory in-office visits
Mandatory in-office visitsTelehealth lets our doctors virtually review your tooth movement – without pulling you away from your busy day. |
No | |
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Nighttime-only option
Nighttime-only optionWith SmileDirectClub, your wear schedule is up you. For added convenience and flexibility, we offer Nighttime Aligners™ you wear for 10 continuous hours only at night while you sleep. |
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| Cost of retainers7 | $99 | Avg. $175 | Avg. $450 |
| Accepts HSA, FSA, CareCredit | |
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| Premium teeth whitening included | |
Choose smart. Choose smile.
Learn why SmileDirectClub is your best value.
- Each individual treatment plan is prescribed, directed, and managed by a state-licensed doctor.
- Our doctors have straightened over 1 million Club member smiles worldwide.
- 100% of our doctors have 5+ years of aligner therapy experience – a benefit to you.
- Your custom treatment plan uses state-of-the-art aligner innovations including Smart Sculpt™ for absolute precision and Comfort Sense™ to safely and gradually move your teeth.
- Our FDA-approved facility makes us the largest clear aligner manufacturer in the USA.
- We hold 18 patents that help us create more comfortable treatment plans to straighten your smile in the shortest time possible.
- We're the only company offering a full line of products to keep your smile cleaner, brighter, and healthier.
- Meet our dental team
- Get a new smile in as little as 4 months – not years – and start seeing results in as little as 60 days.8
- We protect your new smile for life with our Lifetime Smile Guarantee.1
- SmileDirectClub retainers keep your new smile intact and healthy – for a lower cost, and with no new office visit needed.
- Enjoy better oral hygiene without braces, wires, buttons, or attachments to block your brushing.
- We'll never shave down your healthy teeth (IPR) to reduce crowding.
- Laser-cut aligners match the contour of your teeth for an improved fit at your gumline.
- Crystal-clear matte finish gives the aligners a more natural look.
- Our proprietary soft, medium, and firm aligner plastic progression eases your teeth more comfortably into place.
- Three ways to get started – from home, at a SmileShop, or with a partner network dentist. Your choice.
- Two aligner schedules to choose from – 22 hours a day, or 10 continuous hours only at night.
- All aligners arrive at once – so there’s no wait to start your next set.
- Face-to-face virtual Smile Check-ins™ with dental professionals – without mandatory office visits.
- Our top-notch dental team is available 24/7 via text, video chat, email, or phone.
- Our app lets you track and manage your entire Smile Journey™.
- Our aligners cost as little as $3/day 9 – that's up to 60% less than braces.10
- Make convenient monthly payments or an easy one-time payment.
- Financing is guaranteed – no credit checks or forms to fill out.
- We accept most major insurance plans as well as HSA, FSA, and CareCredit funds.
- Lifetime Smile Guarantee includes free aligner touch-ups if needed.1
- Teeth whitening is included – so you can show off a smile that’s not just straighter, but brighter.
- Learn more about our pricing
- See what your insurance covers
Ready. Set. Smile.
Impression kit or scan, choose how you want to start your journey.
We've got your whole smile covered.
Let us help you make the most of your smile every day - in every way.
choose straighter.
Order an impression kit or book a scan to start your doctor-directed clear aligner treatment today.
Get startedchoose brighter.
Whiten your teeth up to 9 shades with bright on® premium teeth whitening.
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