choose smile.

Your smile is a powerful tool when it comes to changing your mind and body. This tiny space from ear to ear gives you a lot of control. Keep reading to learn how you can take hold of the way you’re feeling by choosing to smile.

Straighten, Clean, Brighten

give your brain a boost.

Did you know that smiling releases dopamine, endorphins, and serotonin in your brain? Each substance acts as a natural pain reliever and mood elevator that enhances your overall well-being.

more smiles = more happiness.

Your mood is directly related to your actions. The more you flex your smile muscles, the more chemicals your brain releases, and the happier you are.

change your perspective.

Smiling for 30 seconds at a time, a few times each day, keeps you upbeat and energized, helps you avoid burnout, and ensures your outlook remains positive. It’s one thing that changes everything.

smile on the wild side.

See how, and why, our Club members choose smile.

meet barbara.

She spent her whole life loving and living for her family, so she wanted to do something just for herself. She knew there was no better day than today to choose smile. We agree.

Read her story >

meet chamani.

After straightening her teeth, she had the confidence to ask for a promotion at work and kick a bad habit. Now she can’t stop smiling. It’s the one thing that changed everything.

Read her story >

meet gus.

Before he straightened his teeth, he was self-conscious. Now, he loves to smile. Plus, treatment allowed him to prove to his parents that he was responsible enough for aligners.

Read his story >
of our Club members agree more smiles = more happiness.
of our Club members say their smile is a mood booster.
of our Club members have found new reasons to smile over the past 6 months.

choose straighter.

Order an impression kit or book a scan to start your doctor-directed clear aligner treatment today.

Am I a candidate?

choose brighter.

Whiten your teeth up to 9 shades with bright on® premium teeth whitening.

Shop whitening

choose cleaner.

Our electric toothbrush cleans 50% better than a manual.

Shop oral care